Musicians' Union

Signage, stationery, and guidelines for the rebranding of one of the oldest unions in the world, with over 30,000 members from all sectors of the music industry. Designed to attract new members without alienating older members. The MU wanted to be seen as more serious and authoritative.

Creative Direction: Paul Belford
Logo design: Matt Judge
Agency: This is Real Art
Award: D&AD 2011 (In Book)

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